A Search Engine Optimization Specialist is responsible for analyzing, reviewing, and implementing websites that are optimized to be picked up by search engines.
Reviewing and analyzing client sites for areas that can be improved and optimized.
Develop content to include keywords or phrases in order to drive traffic to the website.
Writing powerful calls-to-action to convert visitors.
Writing effective SEO content for blogs, websites, and social media accounts.
Developing link-building strategies.
Analyzing keywords and SEO techniques used by competitors
Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
