A Google Ads Backer manages your pay-per-click advertising from setup to optimization, running campaigns across Google Search, Display, and Mobile. With deep platform knowledge and a sharp eye for detail, they help your ad spend work harder and your results stay measurable.
What a Google Ads Backer handles
- Set up pay-per-click campaigns on Google Search, Google Display Partners, and Google Mobile Ads
- Conduct keyword research to build a list of keyword phrases for bidding
- Create AdWords ads for Google Search, Display Partner sites, and mobile devices
- Test different headlines and ad copy to optimize performance
- Manage bidding
- Create remarketing and retargeting campaigns
- Report on Google Ads results, including keywords, clicks, and ad performance
- Collaborate with the Web Dev and Social Media teams to create targeted landing pages for each Ad Group
Who this is for
Business owners who want their Google Ads campaigns managed, optimized, and reported on by someone with proven platform expertise.
Your Ads, Optimized for Results.
Let a Google Ads Backer manage your campaigns from keyword to conversion, so your advertising dollars work smarter.
Questions about hiring a Google Ads Backer
What does a Google Ads Backer do?
A Google Ads Backer manages your pay-per-click advertising from setup to optimization, running campaigns across Google Search, Display, and Mobile. With deep platform knowledge and a sharp eye for detail, they help your ad spend work harder and your results stay measurable. Day to day that usually means set up pay-per-click campaigns on google search, google display partners, and google mobile ads, conduct keyword research to build a list of keyword phrases for bidding, create adwords ads for google search, display partner sites, and mobile devices, and the rest of the work listed above.
Is a Google Ads Backer part-time or full-time?
Either. Cyberbacker offers part-time and full-time support. You work with one dedicated professional, not a freelancer billing by the task or a rotating pool.
How is a Google Ads Backer trained?
Through the Seamless Backer Advantage programme. Training is built around your systems, tools and processes before day one, so there is no learning curve to absorb on your payroll. Less than 1% of applicants make it through screening and assessment to reach that stage.
Who is a Google Ads Backer a good fit for?
Business owners who want their Google Ads campaigns managed, optimized, and reported on by someone with proven platform expertise.
What if I need more than one role?
Most clients start with the one seat that would take the most off their plate, then scale. Cyberbacker places across 33 roles, so the same team can add a second or third person without you restarting a hiring process.
What could you accomplish with the right support?
In 30 minutes, we'll learn about your goals, challenges, and where your time is going. Together, we'll identify the right Cyberbacker support to give you more time to focus on what matters most.
What happens on the call
- We learn about your business. We talk about your goals, challenges, where your time is going, and where additional support could make the biggest difference.
- We explore the right support for you. Together, we identify the Cyberbacker role that best fits your needs and discuss how they can support you and your team.
- We walk you through the next steps. We discuss your options and what getting started with your Cyberbacker looks like.