A Cyberbacker ISA, or inside sales agent, works your leads so you can focus on meetings and closings. They call your sphere of influence, past clients and database, respond to inbound calls and texts, follow up until an appointment is set, and track weekly goals against your lead conversion ratio.
What does an ISA do each week?
This ISA role covered:
- Prospecting for new clients by calling your sphere of influence, past clients and database
- Responding to inbound calls and text messages from prospects
- Scheduling appointments daily
- Following up and nurturing leads until appointments are set
- Using SMS or email campaigns to set appointments
- Inviting leads to events or promoting offers by call, SMS or email
- Calling past clients and your sphere of influence for referrals
- Practicing call scripts at least 2 hours a week
- Conducting at least 10 to 20 hours of lead follow-up a week
- Tracking weekly goals to measure lead conversion ratio
- Managing the database (Boulevard)
Related roles: Appointment Setter Backer, Prospect Backer and Lead Backer.
How much does a Cyberbacker ISA cost?
A Cyberbacker costs $1,000 to $1,800 a month part-time (up to 20 hours a week) or $1,500 to $3,500 a month full-time (more than 20 hours a week), depending on the role and the experience it requires. See pricing for what moves a role within its range.
Frequently asked questions
What is an ISA in real estate?
An ISA, or inside sales agent, works your leads by phone, text and email, following up until an appointment is set so agents can spend their time with clients.
Can a virtual assistant work as an ISA?
Yes. A Cyberbacker ISA handles prospecting, lead follow-up and appointment setting remotely, using your database, phone and SMS or email campaigns.
How much time does an ISA spend on follow-up?
This role called for at least 10 to 20 hours of lead follow-up a week, plus at least 2 hours of call script practice.
Is an ISA part-time or full-time?
Either. Part-time covers up to 20 hours a week and full-time covers more than 20.