Social Media Marketing (Professional Services)

Social Media Marketing Responsibilities:

• Plans, schedules and executes social media content
• Create content plans or calendars to drive engagement and promote online brand awareness
• Design and create images or video content using different software:
  • Canva 
  • Photoshop 
• Oversees daily management of social media campaigns
• Ensures brand consistency and authority
• Engages with consumers through messaging, commenting, and other social media engagement methodologies
• Sets-up social media business pages:
  • Facebook
  • Instagram
  • Twitter
  • Youtube
  • LinkedIn
  • Pinterest
  • Google My Business
• Interprets and create social media reports and analytics
• Plans and strategize on social media paid ads:
  • Facebook Ads
  • Instagram Ads
  • Twitter Ads
  • Youtube Ads
  • LinkedIn Ads
  • TikTok Ads
  • Pinterest
• Manages and upkeeps digital marketing calendars
• Grows and maintains likers, followers and fans
• Utilizes multi-social posting tools and programs such as Hootsuite and HubSpot to optimize quality content