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Social Media Marketing (Professional Services)

Responsibilities:

  • Plans, schedules and executes social media content
  • Create content plans or calendars to drive engagement and promote online brand awareness
  • Design and create images or video content using different software:
    • Canva 
    • Photoshop 
  • Oversees daily management of social media campaigns
  • Ensures brand consistency and authority
  • Engages with consumers through messaging, commenting, and other social media engagement methodologies
  • Sets-up social media business pages:
    • Facebook
    • Instagram
    • Twitter
    • Youtube
    • LinkedIn
    • Pinterest
    • Google My Business
  • Interprets and create social media reports and analytics
  • Plans and strategize on social media paid ads:
    • Facebook Ads
    • Instagram Ads
    • Twitter Ads
    • Youtube Ads
    • LinkedIn Ads
    • TikTok Ads
    • Pinterest
  • Manages and upkeeps digital marketing calendars
  • Grows and maintains likers, followers and fans
  • Utilizes multi-social posting tools and programs such as Hootsuite and HubSpot to optimize quality content
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